Alpha Bicycle Groove Silverthorne | Leaving The World a Better Place
cxhairs.substack.com
[Editor’s note: Adam Rachubinski is the founder and team director of the Denver, Colorado-based, Alpha Bicycle Groove Silverthorne Cyclocross team.] If there is a silver lining about the pandemic it is that it gave all of us some time to reflect on truly what’s important. One morning, the Alpha Bicycle Groove Silverthorne team mechanic Doug Sumi and I were having a chat. We were a bit confounded with cycling’s public image of being an environmentally friendly way of transportation and outdoor recreation, while the racing community produced a large amount of waste and has an inherent carbon dependency. We thought our team could make a difference and help create a blueprint for other teams to follow.
Alpha Bicycle Groove Silverthorne | Leaving The World a Better Place
Alpha Bicycle Groove Silverthorne | Leaving…
Alpha Bicycle Groove Silverthorne | Leaving The World a Better Place
[Editor’s note: Adam Rachubinski is the founder and team director of the Denver, Colorado-based, Alpha Bicycle Groove Silverthorne Cyclocross team.] If there is a silver lining about the pandemic it is that it gave all of us some time to reflect on truly what’s important. One morning, the Alpha Bicycle Groove Silverthorne team mechanic Doug Sumi and I were having a chat. We were a bit confounded with cycling’s public image of being an environmentally friendly way of transportation and outdoor recreation, while the racing community produced a large amount of waste and has an inherent carbon dependency. We thought our team could make a difference and help create a blueprint for other teams to follow.